Sales Tech

The rise of marketing and sales automation, social media, and the internet have dramatically changed the buying process (information abundance versus scarcity) as well as the way companies interact with customers. These changes create many opportunities for companies to increase their sales and marketing productivity and efficiency. Some of the leading tech companies we follow closely, and who are leading the innovation in sales and marketing automation, are

Sales Intelligence/productivity:

• GoodData (Andeta Partner)
• Incentalign
• InsideView

Social CRM

• Salesforce
• SugarCRM

Marketing messaging customization:

• Luma (Andeta Partner)

Demand-generation automation

• Marketo
• Eloqua
• Sales Genius
• One source

Contract/prospect management

• Apptus

Customer call effectiveness

• Connect and Sell
• Refractive dialer

Customer Service:

• Zendesk

Contact us to discuss what technology can do to boost your sales productivity and/or to leverage your existing technology.