Partners Laura Nuhaan and Robert Hylkema apply their years of field experience, along with a proven Sales and Marketing alignment methodology, to provide insights that are rooted in facts.
Our approach is buyer-centric, which means we put the buyer’s behavior and buying process at the center of our programs. Using this approach, we can vastly improve your conversion rate and your ability to add value to your customers and prospects.
Our programs and methodology have been developed by Sales people for Sales people. Andeta also provides you with a repeatable framework and measurable results, to drive your success over time.
We not only understand sales and marketing business challenges intellectually, but also work actively with our clients’ marketing and sales teams, rolling up our sleeves to spur changes in behavior, enhance cross-functional collaboration, and leverage knowledge. Our emphasis on measurement promises delivery of real value to our clients, including increased revenue, better performance, and higher win rates.
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